Most "AI chatbots" marketed to clinics are FAQ widgets with a language model bolted on — they can answer "what are your hours" but can't actually book an appointment or qualify a lead. Before choosing one, check for four things.
First, real calendar integration: the assistant should book directly into your scheduling system, not just collect a callback request. Second, HIPAA-conscious design: it should never store or request protected health information in the chat transcript. Third, seamless staff handoff: complex questions should route to a human without the patient repeating themselves. Fourth, reporting: you should see exactly how many leads the assistant captured and converted, not just a conversation count.
Tripeak Global's AI chat is built around all four, because a chatbot that only answers FAQs isn't a growth channel — it's a slightly better voicemail.